Anyone can post pretty pictures, before and afters and fill a content calendar.
The harder part is knowing what to say, who you’re saying it to and how to move someone from not knowing you, to trusting you, to being ready to buy from you.
That’s where strategy comes in.
Our Social Media Marketing strategies are built around your brand, your audience, your messaging and your commercial goals before we decide what needs creating.
Because good social media isn’t about posting for the sake of posting. It’s about creating the right content for the right people at the right stage of the buyer journey, so your social presence builds visibility, trust and enquiries over time.
That means your content has a clear purpose, your messaging stays consistent and you’re not spending another Sunday night wondering what to post.
You don’t need to be everywhere. You need to be in the right places, with the right message, consistently.
We manage the platforms that make sense for your business, from Instagram Management and Facebook Marketing to Google Business Profile Optimisation, LinkedIn Marketing and TikTok Management. Everything is shaped around your audience, your goals and how your clients actually make buying decisions, so your social media stays visible, credible and working while you focus on the business.
Instagram is still where most of your clients will look first. It needs to look like the business they'll find when they walk through the door.
Our Instagram Management covers the full account, from strategy and content planning to reels, carousels, stories, captions, scheduling and community management. Everything is built around your audience and what they need to see before they book, so your Instagram builds trust and enquiries rather than just filling a grid.
Facebook is where a lot of your local audience still spends its time. Written off by most agencies, which is exactly why it works.
Our Facebook Management keeps your page active, current and consistent with everything else you put out, with content adapted for how people use Facebook rather than copied straight across from Instagram. It also lays the groundwork for Meta ads, so if you decide to run paid activity later, your page is already doing its job.
TikTok isn't just for teenagers and dance trends anymore. It's where a growing number of your clients are searching for treatments, salons and services.
Our TikTok Management gives you a presence on the platform without you having to learn it. We plan and produce short-form video that fits your brand, capture it at your content shoots, and manage posting and engagement, so you get the reach TikTok can deliver while still looking like the established business you are.
Our LinkedIn Management builds your presence as a founder or a company page, with content that reflects your experience and your point of view, not corporate filler.
We handle the strategy, writing and scheduling, so you show up consistently in front of decision makers without spending your week on it.
You know you need to show up. You just need something worth posting.
From professional content shoots and short-form video to photography, graphics and copy, we create on-brand content that showcases your expertise, your business and the people behind it.
Content Creation is available as part of our Social Media Management or as a standalone service.
Ready to get your business in front of more of the right people?
Our specialists manage Paid Social and Meta Ads around your business goals, putting the right message in front of the right audience. And when we manage your Organic Social Media too, your paid and organic activity work together, rather than competing for attention.
Good social media starts long before we hit publish.
We get clear on your brand, audience and positioning, who you need to reach and what they need to believe before they choose you. Your Social Media Strategy then connects your messaging and content to your commercial goals, so everything you put out has a purpose.
We work with established businesses across medical aesthetics, dentistry, health and wellness, coaching, property, professional services and other service-based industries.
Strut Studio is a Social Media Agency based in London and Buckinghamshire, working with clients across the Home Counties, throughout the UK and across Europe.
Whether you’re looking for Social Media Management in Buckinghamshire, Hertfordshire, Surrey, Berkshire or Essex, or support from further afield, you’ll get the same strategic, commercially focused approach wherever your business is based.
5.6m
views in a month
local aesthetic & hair salon - fully booked with waiting list
3.3m+
Monthly views from paid social for a single client account
20x
Increase in leads for a LOCAL property business from organic social content
30K
Monthly website visits after a full rebrand and site rebuild for a service brand that had been “invisible” in search
We don’t just make brands look good online and we don't believe in vanity metrics for the sake of it. We help service-based businesses grow their visibility, trust and enquiries with marketing that’s built to support real commercial goals.
Founder - Wellness Clinic
MARCUS
They understand our industry inside out including the compliance side of what we can and can't say on social media, which takes enormous pressure off us. All our platforms are consistent and cohesive, memberships have grown and we're getting more enquiries through the website. Everything is taken care of and nothing falls through the cracks.
Founder - Hair & Beauty
JON
Strut's content genuinely jumps out at you. Our reach has increased, we've gained new guests and our peers constantly comment on how good our socials look. Everything is taken care of and they understand our needs and personality completely, leaving us to do what we do best.
Founder - Medical Aesthetics & Dentistry
CHRISTY
I love it so much, you really listened to what was important to me and created a brand, logo and identity that is truly mine and sets me apart. I love the website. It’s so me.
SOCIAL MEDIA IS A FULL TIME JOB.
IT DOESN'T HAVE TO BE YOURS.